Concept Testing, Review, Q.A.

Concept verification evaluates the quality of the ideas developed during the concept creation sessions. Verification can be provided through informal reviews or planned testing.
 
Concept verification focal points

• Aesthetics
• Expectance
• Usability

Required Expertise

• Web Strategist Testing design and coordination

Activities

• Basic Internal review
• Standard Internal review, basic Testing
• In-Depth Internal review, full testing