Glossary of Terms Web Site Budgeting
Establishing a budget for your web site will
allow you to plan how your site will get developed.
In order to budget you must project a value for
your site. This can be done by estimating the
value of achieving each web site objective in
terms of increased income or saved operating costs.
Once you have a total estimate you can determine
how much a site is worth based on the return on
investment you are seeking. This worth should
form the basis of how much you have to spend on
your site, either in employee time and training
or with outside consultants.
Budgeting Considerations
- How much is the site worth (demand side budgeting)
- How much will it cost to achieve your objectives (supply side budgeting)
- How available are funds to be used
- How much would alternative investments return
